My talk this year is about a topic I have been exploring over the past few months as we look out into the next few years of behavior change software design:
The Next Frontier of Behavior Change - Identity
For the past three years, MeYou Health has been obsessed with small actions. Getting people to do new things and learn about themselves and their well-being in the process has been the cornerstone of our online health interventions.
Small actions have become the darling of behavior change, but are they really changing anyone? MeYou Health has repeatedly seen that although it’s possible to get someone to try something, whether or not that person turns it into a long-term habit depends on a variety of emotional and environmental factors. In the past, MeYou Health used the term “epiphany moment” to refer to the time when change does occur. Now we have a new idea of what this could be: It isn’t so much an epiphany as a change in identity.
I’ve used a variety of sources to pull this together. If you want some insight into where the talk will be headed, check out some of these links! They are listed in no particular order.
I will post the full presentation and prezi after the conference is over!